Serrano Hotel

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405 Taylor St., San Francisco, CA 94102

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Hotels, Business Consulting and Services

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About Serrano Hotel

The Serrano Hotel is steps away from Union Square, perfectly positioned in the Theater District of San Francisco. Our 236 rooms offer large picture windows, plush bedding, mini bars, flat-panel TVs, and a variety of on-demand programming. Jasper’s Corner Tap and Kitchen, located in the hotel, is open all day for a casual drink or bite to eat. Work off dinner at our fully equipped on-site fitness center featuring Precor equipment. Our hotel’s focus on guest comfort and our outstanding location will ensure your stay in San Francisco will be exactly what you had in mind.

Tips & Discussions


Citysearch User

The staff are very friendly, and the hotel is very nice, but the rooms are very small.

I was in town for an (exhausting) conference, so it was great to come back to smiling faces, a VERY comfy bed, and a nice plasma tv.

Still, there was very little room to move around the bed in a standard room, and it was pretty much the bed, the desk, and the door to the bathroom.

However, if I was in town to work, I'd absolutely stay again - a great crash-pad.

Citysearch User

Me and my boyfriend stayed here for his birthday a few years ago. We had an excellent room, the room was pretty large and had a separate area with a couch and a 2nd tv. also had a jacuzzi bathtub. Was wonderful!

Citysearch User

The walls were a bit thin, so if you're a light sleeper it might not be the place for you, but that is the case with most hotels in this area. The Kimpton hotel has its standard animal print robes, which are always fun. However, I don't know that it was as nice as other Kimpton properties I have stayed at.


I stayed at this hotel for a girls weekend this September 2008. One of us was attacked on the street 20 feet from the front door of the hotel. Security from the hotel and the parking garage did NOTHING. We were lucky we were in a group and could defend ourselves.

Citysearch User

This hotel exceeded my expectations. If you reserve far enough out -- the rates are more than reasonable. The rooms are boutique (aka: somewhat small), but decorated very nice and the staff was great. It is also in a very convenient location near Union Square.

If you are looking for a really nice, but yet not quite five star, hotel -- The Serrano is the place.


I stayed for one night while in SF for a party. THe room was so teeny and the bed was horribly uncomfortable. The layout of the room didn't flow. You couldn't have the bathroom door open if you wanted to enter the bathroom; you had to reach from the corner and pull it closed so you could get into the space to open it to go in.... very wierd. Service was fine, the looby was pretty, wouldn't stay again.

Citysearch User

I have stayed here a couple of times and have been very happy with every stay. I tend to book this hotel on hotwire and I get a great price and the quality is superb. I love the color palette they use in the rooms and the beds are great! The Aveda products are definitely a plus.

Citysearch User

From the moment you arrive, every aspect of this place stands out. When you check in, you're given an opportunity to play blackjack for a free upgrade or other prizes. The stunning decor features a bold fusion of patterns, from Oriental and animal to geometric and striped.

PROS: great hotel
CONS: surroundings

Citysearch User

Very nice place for locals and visitors. They have a great resturant in the hotel. The only downside to this is that the price is very very high. But other than that the is a very good hotel with everything.